Author(s) : Lee Jordan Publisher : Packt Publishing Date       : 2008 Pages     : 356 Format    : PDF ISBN-10  : 184719317X

This book will take you beyond the basics of Blogger, helping you take full advantage of the rich and powerful features of Blogger to transform your blog into a fresh and state-of-the-art blog as quickly and painlessly as possible. The book is aimed at current users of the Blogger platform who want to get the most out of Blogger and people who use a different blogging platform and are planning on switching to Blogger. Blog owners who promote their own services, expertise, and products, and want to increase their blog's success by pushing the limits of what Blogger can do will get the most out of this book. The book doesn't require any specific knowledge of Blogger or the related technologies: RSS, CSS, HTML, and XML. Everything you need to know to grow beyond the basics is covered in this book. The companion website to this book (http://bloggerbeefedup.blogspot.com) includes free resource images and content.

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Author(s) : Dave Evans Publisher : Sybex Date       : 2008 Pages     : 432 Format    : PDF ISBN-10  : 0470344024

If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like You Tube.

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